Inspired by Anousha

Superpower - Je ne sais quoi

 

Elegant, ornate, and ultra-feminine, Anousha’s sartorial prowess clothes her like a second skin. A fashion lover who deals in concrete supply, she transcends definition — rocking up to a Texan construction site in heels is just another day on the job! Her Iranian heritage casts a distinct Persian influence on her aesthetic, values, and sense of self, as she floats through the world like an ethereal goddess. To be underestimated at your own risk.


Superpower - Je ne sais quoi

 

Elegant, ornate, and ultra-feminine, Anousha’s sartorial prowess clothes her like a second skin. A fashion lover who deals in concrete supply, she transcends definition — rocking up to a Texan construction site in heels is just another day on the job! Her Iranian heritage casts a distinct Persian influence on her aesthetic, values, and sense of self, as she floats through the world like an ethereal goddess. To be underestimated at your own risk.


In her own words...

What does jewellery mean to you? 

Jewellery is existential for me — my name can be interpreted as an adjective that describes them. My signature go-to pieces ground and complete me; my fun, adventurous pieces channel and celebrate different moods.  

 

How do you wear your favourite pieces? 

It’s hard to pick a favourite as my whole collection captures an essence I identify with! If I had to, I would go with The Anahitas because I adore statement earrings. They are both feminine and architectural — with that gorgeous backing — which makes them modern. I would pair any of these beauties with a sexy boudoir tank in an understated colour, skinny jeans, and nowadays (sorry stilettos!) some embellished sneakers or wedge espadrilles.

In her own words...

What does jewellery mean to you? 

Jewellery is existential for me — my name can be interpreted as an adjective that describes them. My signature go-to pieces ground and complete me; my fun, adventurous pieces channel and celebrate different moods.  

 

How do you wear your favourite pieces? 

It’s hard to pick a favourite as my whole collection captures an essence I identify with! If I had to, I would go with The Anahitas because I adore statement earrings. They are both feminine and architectural — with that gorgeous backing — which makes them modern. I would pair any of these beauties with a sexy boudoir tank in an understated colour, skinny jeans, and nowadays (sorry stilettos!) some embellished sneakers or wedge espadrilles.

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Superpower - Je ne sais quoi

 

Elegant, ornate, and ultra-feminine, Anousha’s sartorial prowess clothes her like a second skin. A fashion lover who deals in concrete supply, she transcends definition — rocking up to a Texan construction site in heels is just another day on the job! Her Iranian heritage casts a distinct Persian influence on her aesthetic, values, and sense of self, as she floats through the world like an ethereal goddess. To be underestimated at your own risk.


  • The Persian Necklace
    Regular price
    £285
    Sale price
    £285
  • Kanyaka Warrior Tote
    Regular price
    £20
    Sale price
    £20
  • The Columbia Ring
    Regular price
    £100
    Sale price
    £100
  • The Pittsburg Ring
    Regular price
    £96
    Sale price
    £96
  • The New York Earrings
    Regular price
    £155
    Sale price
    £155
  • The Soho Earrings
    Regular price
    £160
    Sale price
    £160
  • The Anahita Earrings
    Regular price
    £150
    Sale price
    £150
  • The Zahy Earrings
    Regular price
    £170
    Sale price
    £170
  • The Navratan Ring
    Regular price
    £145
    Sale price
    £145
  • The Anousha Necklace
    Regular price
    £320
    Sale price
    £320
  • The Amir Necklace
    Regular price
    £520
    Sale price
    £520

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